The final agencies taking part in the pitch process are: Native, OK COOL and Uncovered. The outcome will be confirmed in June.
The pitch is being led by Director of Brand, Marketing & Corporate Affairs, Richard Warren, together with Head of Brand, Social, Content & Employer Comms, Daisy Payne and Social Media Lead, Alex Cochrane.
The successful agency will be responsible for helping shape Nationwide’s next chapter on social – spanning strategy, creative, content, and community.
Richard Warren, Director of Brand, Marketing & Corporate Affairs at Nationwide, said: “Social plays a critical role in how we show up as brand. This review is about finding the right partner who shares our ambition to take things to the next level.”